Campaign preparation
We define the offer, audience, goal and advertising assets, and review where the ads take visitors.

Campaign preparation and management for Facebook and Instagram. We connect advertising content, landing pages and measurement, and review campaigns against agreed goals.
Campaign preparation and management for Facebook and Instagram. We connect advertising content, landing pages and measurement, and review campaigns against agreed goals.


Ads, landing pages and measurement need to support the same offer. We prepare the Meta campaign structure, review the customer journey and configure the agreed tracking. After launch, we monitor results and adjust campaigns using the available data and the goal of the engagement.
We define the offer, audience, goal and advertising assets, and review where the ads take visitors.
We configure campaigns in the advertising account and the agreed tracking events. We verify event delivery before using it for evaluation.
We monitor agreed metrics, test variants and explain the changes we recommend and why.

Before launch, we agree the campaign goal, media budget and available assets. Creative production, landing page changes and ongoing management are scoped separately. You pay the platform for ad delivery; our work has its own fee.



This service focuses on Facebook and Instagram through the Meta advertising platform.
Marketing measurement
We use the Meta Pixel, Google Analytics, and Microsoft Clarity to measure visits, campaigns, and website behavior. Your consent lets us enable additional marketing measurement.